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Blog

  • cover-image-website

    User Engagement Or Customer Engagement: What Works Best For You?

    By Ruchika Sharma | November 30, 2016

    “Sometimes the best discoveries are the result of simple observations.” ― Dr. Seyed Reza Using the term user and customer interchangeably is the most... Read More

  • donald-trump-wins-nevada-caucu-cover

    10 Things Donald Trump Did To Be President

    By Santanu Ghatak | November 23, 2016

    The world missed a beat when Donald John Trump was declared the President elect of the United States, set to take oath on the... Read More

  • progressive-web-apps-cover

    Progressive Web Apps vs. Native Apps – What Should Start Ups Be Building?

    By Ruchika Sharma | November 09, 2016

    Are you reading this on your mobile device? 71% of marketers believe mobile marketing is core to their business. (Salesforce) 68% of companies have integrated... Read More

  • the-red-deal-cover

    The Red Deal

    By Santanu Ghatak | November 09, 2016

    Red has always been the colour of choice across cultures to ensure visibility for whatever reasons. Be it religious symbolism, war insignia, clan totems,... Read More

  • outsourcing-future-featured-image

    The Next Shift In Outsourcing

    By Santanu Ghatak | October 25, 2016

    Anyone born of Indian parents grows up with the adage of doing one’s own stuff by oneself and to avoid taking help, almost totally.... Read More

  • Augmented Reality & Selfie

    Augmented Reality And The Selfie

    By Santanu Ghatak | October 25, 2016

    The Pout… The Duck face… The Kissifie… The Belfie… The Birthie… The Celebrie… The Hellfie… The Safarie… The Shellfie… The Spellfie… The Tourfie… The... Read More

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